Each spring, American Marketing Association (AMA) Houston hands out almost 100 Crystal Awards to Texas’ best and brightest marketers. The Crystal Awards gala is the largest marketing event in Houston and is attended by more than 650 marketing professionals from almost every industry.
The Crystal Awards is the only award show in Houston that determines winners based on results. Entries are composed of four questions, and results count as double weight. All entries for the 2019 competition were created between January 1, 2018 and December 31, 2018.
Houston Methodist Sugar Land Hosptial won first place in the “Social Media Campaign: In-House” category for its educational/promotional program in support of the hospital’s Childbirth Center – beating category co-finalist Memorial Hermann Health System.
The campaign included e-mail marketing, a unique e-guide for expectant mothers, a special landing page for the hospital’s website, digital media advertising; the creation of photo wall, designed specifically for social media photographs; and more.
Congratulations to all involved in winning this prestigious award.
Nick Desai says
We have the best marketing team. I mean the best in the system and now noted across all organizations in Houston. Great work Leena and team!!!
Leena Taneja says
Thank you for your kind words Dr Desai! 🙂